Ponto
Sustainable footwear and apparel line.
Copywriting
Deliver copy for two weekly campaign emails, including subject lines, preview text, headlines, body copy, and CTAs; Rather than creating your run-of-the-mill brochure, we created The Ponto Press - a newspaper-style sell sheet. We wrote all the copy.
Winter Email
Subject Line: Winter-proof ❄️🥶🌧️
Preview Text: Stay dry. Stay warm.
Nimbus Grey Sale Email
Subject Line: Grey Has a Way ☁️
Preview Text: It’s out of this world
Circular Production Email
Subject Line: What Goes Around Comes Around ♻️